Show Your Love For Lyon

Show Your Love for Lyon Image - Copy

BACKGROUND

In April, leaders from the Kensington Valley Chamber of Commerce, Lyon Township, and the City of South Lyon came together to form the Lyon Area Taskforce to promote area businesses as they began to pivot back toward opening. The taskforce provided a number of key tools and resources for business owners who were facing re-opening issues and concerns that most have never encountered before.  To better understand the urgent needs, the taskforce conducted a survey of local businesses, compiled the data, and determined that one of the top concerns was in the area of marketing and advertising. With this knowledge in hand, the taskforce developed “ Show your Love for Lyon”, a local campaign designed to foster a continuing sense of community while ultimately driving business to our local shops and establishments.